Tips To Boost Your Christmas Sales On Etsy

If you are set up to offer 1-Day expedited shipping, you are likely able to push your Christmas Sales on Etsy all the way up to December 22nd. 

In the past, Etsy Customers have typically stopped making purchases for Christmas gifts right around December 12th. Most shoppers will start turning back to local shop to do last-minute gift purchases so they don't have to worry about it being shipped on time. 

But as sales online increase every year, you have an historic opportunity to increase your sales on Etsy by offering two things:

1. One-day or two-day expedited shipping through UPS or FedEx (if you are in the U.S.)

2. Gift wrapping or gifting options, which Etsy allows you to offering in your Shop Options panel.

Every year, more and more people are comfortable making last-minute shopping purchases online, because shipping companies know that customers prefer to shop online than go to the stores. And these days, FedEx and UPS are even more reliable than ever to offer last minute shipping on Etsy.

So, if you can afford to put in the time, I recommend you push these last 2 weeks before Christmas to optimize your shop to offer fast shipping, gift options, and promote it clearly on your Etsy Shop. 

Just one note of caution:  If you are in the United States, don't use the US Postal Service (USPS). They do not guarantee fast shipping, and they're super unreliable. In the past, we've had as high as a 10% lost rate from shipping from the USPS. And even though they "say" they insure the item if it is lost, it is impossible to get them to actually get your money back through insurance. So don't even bother with the USPS. 

So get to it! Make these next 2 weeks for Christmas gift shopping your most successful ever on Etsy.